You knew it had to come down to this. Amazon has a clearance type section for I believe is products they want to clear out of inventory. For a short time you were able to buy a white Zune for only $90! This was far below the asking price of $250. And Microsoft even said that the $250 price was a loss for them. I hope Amazon did not take the loss for this inventory. If they did, then they might think twice about stocking the next version of Zune Microsoft is hyping. This probably goes for other merchants too. I saw a big Zune display in Sears. Of course Sears has not been a trend setter for quite some time.
2 comments:
Stitch, it sure does seem like a clearance! I can't help but think that this introduction was a bomb!
However, as John Martellaro pointed out, the Zune is meant to be a "platform", just an entry point into a market in which could afford them bargaining power and the ability to "do business" with record companies and third party suppliers. As we said earlier, the Zune is currently a non-issue.
Apple simply must keep doing what it does best - innovate to stay four steps ahead of the competition.
Well, companies like Apple and Bose restrict the pricing for their products, while I think that MS tends to be less worried about it. So, it could just be Amazon's work.
-Le
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